Broadcast Legend Lesley Visser says: Treat every opportunity like it’s the Super Bowl.
When Lesley Visser was a young beat writer at the Boston Globe, she looked in envy at the other writers who got to cover the big, glamorous events while she covered, well, let’s call them the more obscure and less glamorous events. “I remember the assignment very well,” she said. “I got an assignment to cover a badminton tournament.” Not exactly the kind of assignment you dream about as an aspiring writer.
But Visser tackled the project with everything she had and, after it was published, got a journalist’s ultimate praise. “I got a note from my editor telling me I ‘wrote the heck out of the badminton piece!’” said Visser. “After all these years, it remains a highlight of my professional career.”
Eventually, this kind of approach to her work won her glamorous jobs as well. Among her list of firsts, which included being the first woman inducted in the Pro Football Hall of Fame, she became the first sportscaster – male or female – to have worked on the network broadcast of The Final Four, The Super Bowl, the World Series, the NBA Finals, The Triple Crown, the U.S. Open and the Olympics.
Visser says she owes her extraordinary career success to following one simple maxim, picked up from the great baseball slugger “Joltin” Joe DiMaggio, who once noted that his approach to the game was to treat every at bat as a quality at bat. That’s a good rule of thumb for a batter or a business leader, and it’s one Visser applied throughout her career.
The accomplished podcast host of In Conversation with Lesley Visser, Visser was named as one of GQ’s “five ideal dinner guests,” an honor which reflects her expert listening skills as well as storytelling prowess and remarkable experiences.
In the podcast, the range of Visser’s storytelling talents are in evidence as she offers new perspectives on the leadership qualities she saw demonstrated by a host of friends from sports, entertainment, and broadcasting.
You will learn:
- 8:00 3 types of preparation you need to implement.
- 9:30 The advice Billie Jean King gave that changed the way she dealt with pressure.
- 13:00 John Madden’s note when she was inducted into the Pro Football Hall of Fame.
- 30:30 How to determine the best pace for your team.